LinkedIn isn’t just a platform for corporate talk and polished resumes. It’s where purpose-driven brands and creators are showing up as they are. It's time to drop the salesy t
Polished Byron Bay had the heart, the loyal clients and the vision. What it needed was space to evolve. Amy Phipps, founder and CEO, knew she needed a change. Here’s how we helpe
With a staggering $6.3 trillion in revenues and projections to surpass $9 trillion by 2028, the wellness industry isn’t just booming—it’s reshaping how the world perceives an
In a world where social media posts are quickly forgotten, blogging offers a rare opportunity: the chance to create content that keeps working for you long after you hit “publish
For wellness professionals and experts, it’s clear that a one-dimensional approach to health doesn’t work. True wellness is about integrating practices that support both our in
In a world filled with uncertainty and challenges, the beauty industry is undergoing a profound transformation. More than ever, wellness professionals are realizing that beauty isn
There’s a new formula on the block for describing what you do (a.k.a. your Unique Selling Proposition) that puts your customer first and tells the story of your work. It’s the
In the ever-evolving landscape of health and wellness, your marketing efforts will benefit from having a deep understanding of your audience’s emotional journeys. By focusing on
Many wellness experts I have worked with are brilliant at writing about their area of interest, however the one common pain point is they don’t see much traffic or engagement. So