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Content planner

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Enkompass is your partner to content mastery in health and wellness.

hello@enkompass.com.au

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As a wellness expert, do you know your niche? 1.

GET THE SCOOP 🔽 I recently tuned into a podcas

GET THE SCOOP 🔽

I recently tuned into a podcast where Seth Godin was asked what is one thing marketers should do daily, and that was to produce blog posts. He said, ‘It doesn’t matter if anyone reads it. Blog every day. Because the act of writing something down that you believe in, that you’ve thought about, and knowing you have to do it again tomorrow will make you better at everything you do.’”

This idea got me thinking about content longevity and the unique benefits of blog posts, especially for wellness and health professionals. In a world where social media posts are quickly forgotten, blogging offers a rare opportunity: the chance to create content that keeps working for you long after you hit “publish.”

For those in wellness, where building trust and sharing expertise are vital, blog posts serve as enduring touchpoints for your audience, providing them with meaningful resources that can support their journey over time.

Creating blog posts for your website not only builds your online presence but provides a resource that stays relevant over time. In contrast to the quick, fleeting nature of platforms like TikTok or X (formerly Twitter), blog posts act as an anchor, bringing your audience back to your core messages even months or years after they’re published.

Check out the full article 🥑 comment SCOOP and I’ll send you the link! 🙌

#contentlongevity #contentpillars #contentthemes #blogs

GET THE SCOOP ⬇️ When you realise the costs o

GET THE SCOOP ⬇️

When you realise the costs of not having a content plan, you will wonder why you didn’t act on it years ago!

I have worked with many clients in recent times who have created their content on the run, reacting and repurposing, and seemingly, it worked for them, to a degree…

But what are the costs of this and what’s at stake? And is there a better way to bolster your digital presence and connect more deeply with your audiences?

According to a survey conducted by the Content Marketing Institute (CMI) and MarketingProfs in their 2022 B2B Content Marketing Report, approximately 44% of B2B marketers reported that their organization does not have a documented content marketing strategy. Yikes!

Sorry to be the content crusher - what we know is that a lack of content planning can lead to a laundry list of challenges that limit the growth of your biz!

Let’s fix that! DM me your content contentions and let’s chat about how we can remove those barriers.

Jump over to GET THE SCOOP ( link in bio or comment JUICY for the link to the full blog post).

#contentplanning #contentmarketing #contentstrategy

Knowing your ideal wellness client, why this matte

GET THE SCOOP 🔽 As we look toward 2025, the co

GET THE SCOOP 🔽
As we look toward 2025, the convergence of beauty and wellness is more apparent than ever, it’s clear that professionals in the industry have the opportunity to adapt to this new, mindful approach.

Inner health for outer beauty! 🧘‍♀️

The future of beauty isn’t about quick fixes or superficial trends according to the report - it’s about longevity, emotional wellbeing, finding tools to navigate an unhealthy world and creating sustainable habits that support overall health.

As consumers seek deeper connections to wellness, brands are evolving, wellness experts may consider guiding clients toward long-term beauty solutions that nurture both body and soul, creating experiences that are not only about enhancing physical appearance. The future of beauty lies in simplicity, personalization, and holistic health—meeting consumers where they are on their wellness journey.

With these trends in mind, the question for beauty and wellness professionals is this: Are you prepared to guide your clients toward a future where beauty is more than skin deep?

DM us for the full report and let us know the implications or opportunities of these insights for your biz!

Full article link in bio 👆

#naturalbeauty #healthandwellness #cleanbeauty #beautytrends #holsitichealth #slowliving #longevity

GET THE SCOOP 🔽 For wellness professionals, it’s clear that a one-dimensional approach to health doesn’t work.

True wellness is about integrating practices that support both our internal health and the environments we create around us.

Our creator @kels_maloney shares her top 10 tips for longevity, each with its own important role in maintaining balance and vitality, and optimal health in her experience.

As we continue to face the challenges of modern life, it’s essential to ask ourselves: Are we doing enough to align our inner and outer worlds to support long-term health?

In a world where wellness is often reduced to quick fixes, how can we cultivate a truly holistic lifestyle that supports not just longer life but a better quality of life?

Jump over to our blog ( link in bio) get the scoop for the full lowdown, tips and routines! And share with us your longevity go-to’s below 👇

@steam_saunas
@hustl._
@breathworkbyron
@dr.mindypelz
@drjoedispenza
@orgoneeffectsaustralia
@midgardmountain

#longevity #health #wellness #sauna #intermittentfasting #hiking #breathwork #foodsecurity #healthyhomes

Ever find yourself sitting on your yoga mat, ready

Ever find yourself sitting on your yoga mat, ready to teach a class, but the only thing in your mind is, “What on earth should I post today?” 🧘‍♀️

The once-clear flow of content ideas has vanished like your savasana bliss, and now even the thought of making another yoga reel feels like balancing in crow pose after a week off.

For yoga teachers and studio owners, staying inspired while running a business can feel like constant mental doom. You started off feeling passionate, sharing mindful quotes, filming your favorite flows, and snapping shots of that perfect downward dog.

Now? You’re scrolling endlessly, thinking, “Should I post about chakras again?” or worse… “Maybe I’ll skip it altogether.” 😬

But here’s the thing—when you’re feeling disconnected from creating content, it’s a reflection of feeling disconnected from your WHY in yoga. Without clear purpose, vision, content themes or a direction, it’s easy to lose the joy that once fueled your creativity.

The solution? Get back into alignment by creating clear content pillars. 🥑

Think of it like structuring a well-balanced yoga sequence. With a strategy in place, you’ll stop wondering what to post and start flowing again, loving the process of sharing your passion.

Content creation doesn’t have to be another “asana” you dread. With direction and themes that resonate with your purpose, you’ll tap into your creativity effortlessly. Just like how a clear yoga practice helps you feel centered, a content plan brings back that spark for sharing what you love. 💫

So, what are you waiting for? Are you ready to align your business and content creation with purpose and ease again? Or are you still stuck in the endless scroll, waiting for inspiration to strike?

We would love to ignite that passion in your again. Book a call today or DM to have a chat.

🧘‍♀️ Kellie 🧘‍♀️

I have seen it many times. The incredible power of

I have seen it many times. The incredible power of content marketing in the health and wellness industry.

Remember that one client who stumbled upon your blog, your video or social post which led to them completely transforming their health?

That’s the magic of content marketing for wellness professionals.

It’s not about complicated strategies, it’s about cutting through the noise and connecting with the people who need you most.

Forget overthinking.

With the right plan, the right tools, and a commitment to showing up consistently, you can get the results you need and thrive in the process.

Because one blog post, one video, could be the spark that ignites a total health revolution.

If you’re a wellness professional looking to amplify your reach and impact, check out our blog - Content marketing success happens if you do this ( link in bio 👆).

#contentmarketing #contentmarketingstrategy #enkompass #diydigitalmarketing #diycontentmarketing #healthcontentmarketing #wellness #contentstrategy #weareenkompass

Acknowledgment of Country

EnKompass acknowledges the Arakwal people of the Bundjalung Nation, the Traditional Owners and ongoing Custodians of the land on which we work here in Byron Bay, Australia. We honour the ancestors of our local country and their connection to land, sea and community. We pay our respects to Elders, past and present and emerging.

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